DEFINATION:
Curtis E. Tate, Jr. and his co authors
in their book “Successful Small Business Management” (1982) define small
business as “An organization with a name, a place of operations, an owner, and
one or more workers other than the owner.”
The Federal Reserve Bank of
Definitions in the Context of
“Small industry means an industrial
establishment or unit which is rum mainly by hired labor and not using
mechanical motive power but does not normally employ more than 50 workmen and
whose land, building and machinery does not exceed Tk.150, 00,000 in value in
either case.” – E. Pakistan Small Industries Corporation Act of 1957.
There are many
characteristics of small business. Some of which are described in the following
paragraph:
Unity
of Individuals and the Organization
The strength of
small business is that individual employees retain their personal identities,
yet support the unity of the organization. Employees understand and commit
themselves to corporate objectives.
High Individual Motivation
Individuals
are highly motivated for further exertion and organizational development.
Though pay for performance is a principal motivator in a small business,
comfortable and social life related workplace plays a role of the social
motivator.
Owners as Managers
In most of the
small businesses, owners are responsible for managing the firm. The employees
are hired on owner’s discretion. Owners are responsible for taking any and all
management decisions.
With simple
and petit structure of the organization, good and effective communication are
maintained with and among employees. This keeps the organization more
susceptible to changes in the business arena.
Supportive climate for Organizational
Integration
Management
including supervisors keeps close relations with subordinates. They offer
training, encouragement and counseling to subordinates for problem solving.
Employees are provided with challenging and enjoyable workplace.
Disadvantages of small business:
The small
business has their share of disadvantages too. These disadvantages have
multiplied in the current years due to increased management problem in recent
years.
Inability
to cope with growth
Sometimes, the
factors that are advantageous to small business turn in to serious disadvantage
when it is time to grow. Growth often requires the owner to give up certain
authority. Similarly, growth also requires specialized management skills, which
the owner may lack.
Management
problem
Effective and
efficient management is very important for the smooth running of any kind of
business. A new businessperson often has the knowledge and skill to produce a
good but will lack the necessary kills of planning organizing, staffing,
directing and controlling. Yet the small business owner is often forced to
become a generalist in management since he or she can’t afford to employ a
specialized person having necessary managerial skills. Also they do not give
the subordinates enough responsibility to manage.
Shortage
of working capital
Shortage of
working capital is the most predominant limitation of small business. For this
limitation, they cannot take the advantage of economics of scale. They cannot
take the advantage of discounts given for bulk purchases. This leads to the
inability to cope up with their larger competitors in new facilities,
equipment, tools, and methods.
Lack
of coordination
Another
disadvantage is the lack of coordination between production and marketing. That
is the failure to balance and coordinate these to critical functions. It is
important for small business to keep judicious balance among:
Having too few
products so that the orders of potential customers have to be turned down.
Having too big
inventory as to bear too much inventorying and maintenance cost.
Diversifying
too fast. The advantage of diversification and the advantages of product
specialization should be balanced.
Lack
of effective selling techniques
Small
businesses usually don’t have the access to specialized person at marketing.
So, they lack in scientific market research, specialty advertising and personal
selling. As a result sales are comparatively lower than the larger enterprises.
Location of the head office and the accessibility does affect the sale
to certain degree.
The formation
of small business is a result of certain situational advantages it enjoys.
These advantages help small businesses to be a part of any economy. Apart from
relaxed government policy, the followings are the situations where small
businesses have an edge over their bigger counterparts.
ntroducing new product or idea
There is always a risk involved in introducing a new idea
or product. In case of a radical innovation, market reaction and consumer
acceptability need to be tested. It is therefore, preferable to introduce the
product through a small firm, which ensures less risk factor on investment.
Having a Local Market for the Commodity offered
In certain
form of business, operation in a larger market is not economically viable. For
instance, it will not be economical for a restaurant to sell its product to a
large market. Such scale of operation exceeding the local demand would cause
inefficient use of resources. Therefore, a small firm does better in a small
scale.
Availability of Limited Market
When the market is limited, small business is the best
choice. In a monopolistic competitive market there is little possibility to
grab a substantial market share. In such case, small business offers better
returns.
1. 'Key-Kraft' - a boutique and fashion house,
Aishan
Shopping Complex,
Malibagh,
The persone
we talked with: Md. Shakhawat Hossain.
2. 'Zamdani' - a Zamdani
Sharee manufacturing and retail house,
Section 13,
Mirpur,
The persone
we talked with: Khandaker Rauf.
3. 'Dotcom' - a cyber cafe and software developing
firm,
Road no 1,
House no. 23, PC Culture Housing Society,
Shekhertek,
The persone
we talked with: Tanvir Hussain.
4. 'Adarsha Murgee' - a firm for broiler chicken,
Vill.
Chandana,
Gazipur -
1702.
The persone
we talked with: Md. Kanchan Howleder.
1) How did you manage your capital?
2) What problems do you face in collecting raw
materials?
3) Is political instability affecting your business?
4) What is the effect of our social insecurity on
your business?
5) Do you have any problem in distribution and
transportation?
6) How do you manage labor problems?
7) What technique do you follow to increase sell?
8) What is
your future plan?
Our first question was about collecting capital for
the business and we got most frustrating answer on regarding this question.
Three of the above four had to collect their capital from personal financing
source.
They used their personal deposit and then borrowed
from their friends. For example Mr Shakhawat from 'Key-Kraft' just hates
commercial banks as a source of financing. He started his fashion house a
couple of year back. At first he took the position of that shop and had only
ninety thousand taka in his hand at that time. Then he applied for the loan.
Bank officials answered positively and told him to decorate the shop to make it
attractive to the customer. He then decorate the shop by an famous interior
designing firm spending the rest of the money he had in his hand and borrowing
some more from the friends. After decoration the bank officials deny to give
him the loan saying that the place chosen for the shop is not very appropriate
for a fashion house. It was totally unexpected to him and he got a great shock.
He felled in a great problem that he already spent his entire fund hoping to
get the bank loan. "I can’t even sleep
at night thinking for the money. I need to refund the loan I took from my
friends. But I don’t had nothing in my hand" said Mr. Shakhawat. Then he
sold his motorcycles and some of the home appliances he used personally. He
also had to sell some of his land in his village. After that we all know the
rising story of 'Key-Kraft'. Now it is a leading fashion house of the
city. It enjoys a turnover of more than
two million taka per year and it is receiving a more than ten percent of
increase in sale each year. At Gazipur we got totally a different story. Mr. Kanchan
recieved a loan of twenty thousand taka from 'Grameen Bank' Joydevpur branch.
He had his own land there and established a broiler firm. Now one can go there
to hear his success story. He repaid the loan in time also. The rest two Small
Business firms we visited did not respond positively about a loan from the
bank. They had to finance from their personal fund. But all of them told about
this capital problem and identified it as the major obstacle for this sector.
We found the problem for raw material is the second
major problem that a Small Business firm face, identified by Mr. Kanchan.
According to him this is actually the basic problem for all Small Business firm
concerning agricultural production. He personally suffers from very instable
supply of food for his chickens. It is not possible for a farmer to produce the
food for his chickens as well as producing egg and meat. He must depend on
somebody for chick food. "Sometimes I don't know what to feed my checks
next morning". Though he is willing to pay quite a handsome amount of
money for these but there is no sufficient supplier for this. It is a very
disturbing problem for Mr. Rauf also. He needs sufficient quality thread to
make a 'Sharee'. But in this sector
everything is against them. He never get the thread in time. As it needs a
different kind of thread to make a 'Zamdani
Sharee' it is not possible to by available thread from market. He must depend
on limited suppliers and sometimes on the government. Very often he doesn’t get
the supply and there is nothing to do but stop the production.
All the Small Business firms we visited identified
political instability as the third obstacle to Small Business development in
Last June Mr. Shakhawat had to stop his fashion
house for 22 days. This is all about the social condition of
About transportation Mr. Kanchan has a lot of
complain. Sometimes his chickens die before reaching to the city. 'Zamdani Sharee' also suffers from lack
of transportation. Labor affair is another problem. Skilled labor is a basic
need for a Small Business firm. Mr Rauf told they suffer from this problem very
much. It takes a couple of month’s time to train up a obis labor. But after
learning period many of them leave the job without any prior notice. It is very
disturbing. Sometimes a few labors try to interfere about the internal
management and about the production. This is really unexpected. As giant
companies can do the Small Business firms cannot spent a lot of money in
advertising. They emphasis on personal selling. This sector doesn’t get much
exposer for their product.
The last question is about the future plan. Here we
were a bit surprised that none of them could tell us about a definite future
plan about their business. All of them uttered some common words saying that I
will try to increase sale and expand my business. From them Mr. Rauf told about
an interesting plan that he would try to make his 'Zandani' the most exportable item of
The major problem a Small Business firm faces in its
establishment period is the problem for capital or sufficient financing
problem. The key to a Small Business success rests mostly on the ability of the
entrepreneur to raise adequate amount of fund for infrastructural development
as well as meeting the day to day working capital needs. One of the first questions
any potential entrepreneur must ask is, "How do I get the money"? The
type of the business may be anything but the money necessary for finance is
must. Without necessary fuel (money) no ship (Small Business firm) can run.
Plant or fixed asset, financial needs
include purchasing land and buildings, machinery and equipments, furniture, vehicles
etc all of these require a huge amount of money. In a country like
As we use to see Bank as a financing agent, it is
very normal to think that one can get a loan easily from the bank. But the true
story is far from this imagination. It is really a hard job to get a loan from
a commercial bank for a Small Business firm. It is almost impossible for an
inexperienced entrepreneur to manage a loan from a commercial bank. There are a
lot of formalities and paper works need to be completed to get a loan. If any
one wants to apply for a loan he must show some influential guarantor, a
certificate of citizenship, character certificate, certificate of previous
business experience, a letter of permission for the business from authority
etc. with the application paper. Sometimes it is also necessary to make (?)
please the associated officials of the bank. All of the work needs to be done
before getting the loan. After doing all these no one can assure about the loan
to be sanctioned. There are some other inner story too. Actually banks and
other financial institutions are not really interested about giving a loan for
a Small Business firm. But they are ready to help the BANKRUPTS.
Lack of necessary raw material is another problem.
Everyone need run and run for raw materials. Here we don't have a definite
supply chain of raw materials and the producers. Entrepreneurs are ready to pay
necessary money for it but there is no instable supply. Sometimes there is
nothing found when necessary, sometimes all are very high in price and
sometimes adequate raw materials are in the market and it is more than
necessary.
Every business needs some power supply and some
other public utility services. Electricity, Gas, Water, Telephone etc. are some
prerequisites for a business. In Bangladesh only the sufferer know how tough it
is to get those connections. You need to pay a handsome amount o bribes to a
invisible hand. In case of telephone you might have to wait for more than years
to get connected. All these hazards are hampering the Small Business sector in
Bangladesh.
Now let’s have a look at some internal management
problems of Small Business firms. From any giant company to a cottage shop good
management is a must for success. It is a challenging job to manage a Small
Business firm here as they need to compete with giant companies. Management
people should know all the arts of management. In our country higher study on
business management is a new concept. Bachelor degree in business
administration is being awarded form IBA for eight years. So a lot of
management personnel of Small Business firms are without any formal management
study. They are not capable of managing, specially a Small Business firm. They
cannot take appropriate decision in the right moment. These under trained
people create a lot of problems.
All these problems are usually created by an
unskilled management people. And it is it is more that skilled people are not
available in the market.
Another common problem of Small Business development
in Bangladesh is problem of distribution of goods. It is natural that a new
product needs to go through a strong completion from other similar products.
Small Business firms suffer from lack of distribution as they cannot compete
with the giants. Another point is about our customers. They are very
conservative and very much brand loyal.
These are the major problems that our Small Business
firms usually face while operating.
Red tapism must be abolished. Corrupted officials
need to be punished and replaced.
It must be assured that the Small Business firms
will get public utility service connection without any delay and bribe.
A syndicate can be made to help the entrepreneurs
and to support this sector.
As we discussed all these it is clear that there are
a lot of problems that Small Business is facing. It has many positive effect
and some drawbacks too. We cannot build some giant corporations like Microsoft
or Sony Electronics overnight. But we can launch a Small Business firm easily. We
can employ a number of unemployed people in this sector. In today’s super
market's and giant corporation's world as Small Business is still alive and
transacting thousands of million of taka each year it can be said that Small
Business firm can take a very important role in our economic development. So in
my opinion the prospect of Small Business in Bangladesh is very bright.
References:
1) 'A Study on East Asian Economy'; by World Bank;
page: 31 - 407;
Publisher:
University Press Limited; 1981.
2) 'Developing Careers on Small Business'; by
Monjurul Akhter; page: 1 - 34, 67-286;
Publisher:
Maola Brothers; 1998.
3) 'Entrepreneurship and Lives of Successful
Entrepreneur'; by Dr. A. R. Khan; page: 2 - 165;
Publisher:
University Press Limited; 1986.
Notes:
1) Grameen Bank - A Micro Credit Commercial Bank.
2) 'Hartal'
- Srike.
3) IBA - Institute of Business Administration.
4) Microsoft - Software giant of
5) NGO - Non Governmental Organization.
6) Sony - Japanese Electronic giant.
6) 'Zamdani
Sharee' - A garment used by East Asian Ladies.
8) US - United States of America.